Worried that the rest of the world is figuring out what we Canadians already know, the asbestos lobbyists are turning to PR firm APCO Worldwide. Does the company’s name ring a bell? APCO Worldwide is the PR agency known for defending the Phillip Morris tobacco company in the early 1990s. It set up a group called The Advancement of Sound Science Coalition and tried to dismiss the world’s worries about second-hand smoke as “junk science.”

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